Marketing Transformation Toolkit | Capstera

<h3>What's Inside</h3> <p>A collection of business architecture deliverables for Marketing transformation, combining capability maps, process models, and strategic frameworks.</p> <h3>Deliverables</h3> <ul> <li>Marketing Transformation Overview</li> <li>Marketing Transformation Strategy</li> <li>Marketing Transformation Business Case Outline</li> <li>Project Charter for Marketing Transformation</li> <li>Work Breakdown and High-Level Project Plan for Marketing Transformation Project</li> <li>Resource Plan</li> <li>Current State Assessment Questionnaire</li> <li>Operating Model Archetypes</li> <li>Request For Proposal Outlines</li> <li>Marketing Transformation Project Roles</li> <li>Marketing Tools and Critical Features and Functionality</li> <li>Marketing Software Vendor List and Brief Profiles</li> </ul> <p>Delivered in Excel, PowerPoint, and Word — ready to customize.</p>